Live · Watching 2,847 pages across 412 competitors

Know what your rivals changed this week.

SpotRivals checks every page that matters, runs every real change through an AI analyst, and delivers one Monday morning brief you can read with your coffee.

Start 14-day free trial See how it works

14-day free trial·5-minute setup·Cancel anytime

of B2B deals involve a direct competitor
68%
more competitive deals won with a structured CI program
23%
of teams say their industry is becoming more competitive
88%
minutes from sign-up to first alert
5min

Sources: Crayon, State of Competitive Intelligence 2025; Klue, State of Competitive Enablement.

The Process

Five steps. One Monday.

Everything between "I should keep an eye on them" and "here's exactly what I'm going to do" - automated.

  1. Step 01

    Add your competitors

    Paste the URLs you care about - pricing, features, blog, careers. Whatever you'd check yourself, if you had the time.

  2. Step 02

    We watch them, quietly

    Every week (or every day on Pro), we fetch each page and diff it against last week. Noise gets filtered out.

  3. Step 03

    AI reads every change

    Our AI reads the diff and writes a short analysis: what changed, why it matters, and what you might want to do.

  4. Step 04

    You get the Monday brief

    One email. Top changes, a pattern alert, a recommended action. Five minutes over coffee - that's the product.

  5. Step 05

    Dashboard, when you want it

    Full change history, side-by-side diffs, every AI analysis. Optional - the email does the work for you.

What's inside

An analyst who never sleeps.

Everything a small business needs to stop being the last one to find out what their competitors just did.

The Dashboard

When you need to dig deeper.

The weekly email is the product. The dashboard is the microscope - for when something interesting shows up and you want the full history.

The real dashboard - greeting, at-a-glance stats, the week's headline with AI analysis, and your watchlist.

Pricing

Flat. Honest. Cheaper than you'd expect.

No per-competitor fees. No annual contracts. Cancel whenever you want.

Starter

For the solo founder keeping tabs on a handful of rivals.

€49/month

Competitors tracked
Up to 5
Pages per competitor
5
Monitoring cadence
Weekly
AI analysis
Every change
Monday email digest
Included
Instant critical alerts
Included

Most chosen

Pro

For teams who need daily monitoring and deeper coverage.

€99/month

Competitors tracked
Up to 15
Pages per competitor
10
Monitoring cadence
Daily
AI analysis
Every change
Monday email digest
Included
Instant critical alerts
Included

Team

For agencies tracking 20+ competitors across multiple clients.

Let's talk

Contact us
Competitors tracked
20 or more
Pages per competitor
Custom
Monitoring cadence
Daily
Everything in Pro
Yes
Priority email support
Included
Custom billing
On request

Cancel any time. No setup fees, no per-competitor add-ons, no annual lock-in.

Questions

Things people usually ask.

How is this different from Visualping or Hexowatch?

Those tools tell you that something changed. We tell you what it means and what to do about it. The AI analyst layer is the entire point.

How is SpotRivals different from Crayon or Klue?

Crayon and Klue are built for Fortune 500 with dedicated CI teams: $15,000+/year contracts, sales calls, six-week onboarding. SpotRivals is for SaaS founders, agencies, and DTC operators with three to five named direct competitors and no dedicated competitive-intelligence analyst. Different audience, different price point, different shape of brief.

Do you have a competitor analysis framework I can follow?

Yes. The competitor analysis playbook covers the 6-step framework, a worked example with named rivals, and an honest comparison of the four categories of tool that market themselves as "competitor analysis". Free to read; the framework alone gets most small teams 80% of the way.

How often do you check competitor pages?

Weekly on Starter, daily on Pro. In both cases, Critical changes trigger an instant email so you do not have to wait for the Monday brief.

Will I get spammed with tiny, meaningless changes?

No. Our system filters out noise (copyright year updates, formatting tweaks, tracking pixel swaps) before anything reaches you. Only real, meaningful edits become alerts.

Which pages can I track?

Anything public. Pricing, features, blog, changelog, careers, homepage, landing pages. If you can load it in a browser without logging in, we can watch it.

Does this work for Shopify, WooCommerce, or DTC sites?

Yes. We watch public pages, so any storefront works: Shopify, WooCommerce, Centra, custom Next.js, Webflow. Pricing pages, hero banners, bundles, and PDPs are all fair game. Sale tags, compare-at prices, and free-shipping thresholds get tracked on the same cadence as the rest of the page. See the ecommerce-specific overview.

Can I get critical alerts in Slack?

Slack integration is included on Pro. Critical changes ping a channel of your choice within minutes of detection. Email stays the default for the Monday brief itself.

Can I try it without a credit card?

Yes. The 14-day trial requires no card. You track two competitors, get the full AI analysis, and decide after two Monday briefs whether it is worth paying for.

Two Mondays from now, you'll know exactly what your rivals are up to.

Set it up in five minutes. 14-day free trial, then cancel any time from the dashboard.

Start 14-day free trial